Get found
A custom website designed and built around your business, business email set up so it stops landing in spam, and the local SEO and Google Business Profile that get people in your area to find you first.
About the company
Your whole online presence, built and run for you.
UK Web Marketing is a modern web studio that designs, builds, hosts and runs the whole online setup for UK businesses of every size: a custom website, business email that stays out of spam, bookings and payments under your own brand, the local SEO that gets you found on Google, and the photography, video and brand that make it look like the business you are. One bill, no lock-in, and one accountable point of contact.
Operated by TicketWave HQ Ltd, a real, registered UK company you can verify on Companies House. EU and UK-hosted, privacy-first, and looked after properly.
- Built and runLive UK business sites, designed, built and looked after
- One billSite, email, bookings and Google, together
- UK registeredA real company, verifiable on Companies House
- One contactDirect support, no call centre
Who we are
The whole online setup, done for you.
Most owners end up juggling a web designer, an email host, a booking app and a Google profile nobody updates. We do the lot, so you do not have to, and it all slots into four plain jobs.
Get booked and paid
Bookings, ordering and payments on your own site under your own brand, so you own the customer, not a marketplace. Reminder texts cut no-shows, and every enquiry lands in your inbox the moment it comes in.
Run and grow
Your whole setup kept fast, safe and current, with plain-English numbers, review requests that build trust, and the marketing systems that keep the phone ringing. Run for you, every month.
One bill, no lock-in
Website, email, bookings, reviews and Google, all run for you on one monthly bill. You own your code and your domain throughout, and you can cancel any time.
What we believe
Four things we will not compromise on.
The principles behind every build, whatever your quote. They are the reason clients stay, and the reason we can put our own site up as the first case study.
A modern, AI-leveraged studio
We use AI-leveraged, human-directed workflows. Modern tooling handles the repetitive, fiddly parts of a build faster, so our attention goes to the decisions that matter: how it is put together, how bookings and payments flow, and the words that sell what you do. Every important decision is made by us, not a machine.
EU-hosted, privacy-first
We build on EU and UK infrastructure with cookieless analytics and no tracking pixels. Your data and your customers' details stay close to home, and are never sold. It is a real differentiator, not a footnote.
One accountable contact
The people who build your site are the ones who look after it. You get one monthly bill and one accountable point of contact who knows your business, not an account manager, a ticket queue or a call centre.
No lock-in, ever
Your domain is in your name and your code is yours. There is no minimum term and no exit fee. You can cancel any time and walk away with everything you own.
How we are different
Not an agency, not a freelancer, better than both.
Plenty of people will build you a website. Fewer will host it close to home, run the marketing systems that bring in work, and give you one accountable person to reach. Here is how we sit against the two options most businesses weigh up.
Versus a traditional agency
No large up-front build cost, no discovery-phase upcharge and no rotating account managers. You get senior technical leadership and one accountable point of contact, without the overhead, the retainers or the hand-off the moment the invoice clears.
See the full comparison →Versus a lone freelancer
You get a real, registered UK company you can verify on Companies House, with cover, process and a published standard behind every build. Not a single freelancer with a Gmail address who disappears when they take on their next client.
Managed service versus a freelancer →Weighing it up more broadly? Compare a managed service against plain hosting, and management against maintenance.
The person behind the company
Founder-led, with trusted UK specialists.
UK Web Marketing is founder-led by Jordan Gilbert, who has been building for the web for over 20 years, since 2006, with a BSc (Hons) in Architectural Engineering and Design Management from Loughborough. He sets the standard every build ships to, and a small bench of trusted UK specialists steps in on the bigger projects, only where it raises the bar.
You are not buying an hour of one person's time. You are getting a real company with a person accountable for the work, from the first chat through to the running of your site. The people who build it are the ones who look after it, so you reach someone who knows your business, not an account manager and not a call centre.
How we work
From a free audit to run-it-for-you.
No packages to squeeze into and no fixed menu. It starts with a free audit, then a plan and a fair price built around your business, then we build it and run it for you.
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Free Site Score
We start with an automated audit of your current site, speed, SEO and accessibility, scored in about 60 seconds. No cost, no sign-up, and it is yours to keep. It tells you where you stand before you spend anything.
Learn more → -
The £300 deep-dive
When you are ready to go further, the £300 Marketing and Automation Deep-Dive is a proper session: a detailed written audit of your site and marketing, a system blueprint and a fixed quote. The £300 is credited in full against any build you commission within 60 days.
Learn more → -
Built and run for you
We design and build the system, then host it, maintain it and run the growth systems for you. Website management starts from £49/month, quoted to your brief, and services may vary. One bill, no lock-in, one accountable point of contact from first chat onwards.
Learn more →
See the full journey on how it works, or how pricing works on pricing.
Proof
Work we designed, built and run.
Real builds, from our own agency site to local trades and small businesses. Each links to the full case study, so you can read exactly what we did and what it runs on.
- Web design agency
Our own site, held to the standard we sell
A bespoke Astro build on Vercel London, an audit-led path to a custom build, and a UK/EU-based stack you can measure. The agency site that is also the agency's pitch.
- Education, commerce and charity
One brand, three operations, run as one
A multivendor Stripe Connect store, an LMS and a scholarship charity under one brand across three subdomains. Built on Next.js with Supabase row-level security and EU email.
- Editorial network
One codebase, seven cities
A city-guide network on Next.js, seven cities from a single codebase, on Vercel London with edge caching and a live event feed. Built and run to a transparency standard.
- Trades and construction
The photo is the product, a rebuild for a Yorkshire trade
A West Yorkshire exterior-restoration trade, replatformed off Wix onto Astro with a full media library, surface-aware service pages, dedicated area pages and an accessible before and after slider, built to convert.
- Food and hospitality
Built to own local search across a region
Perfect Prep, a halal meal-prep and catering business, on a fast static site with postcode pages, catering verticals, town landing pages and full local-SEO schema, built to own local search from Leeds to Teesside.
- B2B vertical SaaS
The platform we are owned by
White-label B2B ticketing, bookings and ordering on custom domains, commission-only with no monthly fee. The same company and the same disciplines behind the sites we deliver.
See more of the work on /work, read the full write-ups on /case-studies, or what clients say on /reviews.
Fast, safe, close to home
What we run on, and why it stays in the UK and EU.
The same quality stack goes on every build, whatever your quote: UK and EU-based, GDPR-friendly providers, so your data and your customers' data stay close to home, and you hold every key.
Hosting on Vercel London
Fast, resilient hosting pinned to a UK/EU region, with free SSL, a global edge and daily backups. Your site stays quick under load and close to home.
Cookieless analytics
Privacy-first analytics so you can see your visitors and what is working, with no cookie banner, no tracking pixels and nothing sold on to anyone.
EU email and messaging
Business email that stays out of spam, plus booking confirmations, reminders and review requests sent on reliable EU infrastructure.
You hold the keys
Domain in your name, code that is yours, and your Stripe, Google and hosting accounts under your own email. Walk away with the lot whenever you like.
The full list of the providers we use is on sub-processors, what we recommend and why is on partners and tools, and the technical write-up of how every build is put together is on /systems.
Written down, not just claimed
The methodology behind the work.
We do not just build sites, we publish the thinking behind them: named, repeatable methods, written up in the open so you can see exactly how we work.
The Local SEO Six
The six basics that decide whether a UK small business shows up on Google Maps and the Local Pack: a claimed Google Business Profile, LocalBusiness schema on every service page, address and postcode as text, one indexed page per service, LCP under one second on mobile, and HTTPS plus a mobile-first build.
Read the framework →The Five-Point Small-Business Website Test
The five qualities a small-business website needs to work at all: fast, mobile-first, clear, one next step, and findable. None require a four-figure agency build.
Read the framework →The 0.05-Second Test
Three pass/fail criteria a visitor's brain judges in the first 50 milliseconds: did the page actually load, does it look professional, and is it for me. Most small-business sites fail the first because the page has not loaded yet.
Read the framework →The Audit-Led Model
UK Web Marketing's three-step pricing path: a free audit that tells you where you stand, a paid Marketing and Automation Deep-Dive credited in full against any build, then a bespoke build plus ongoing website management from £49 a month, quoted to your business, with no lock-in.
Read the framework →The Wix Decision Tree
Three questions decide whether to stay on Wix or move off it: does most of your work come from Google search or local maps, would the website influence a customer choosing between you and a competitor, and do you want to spend zero hours a month maintaining the site. Answer yes to all three and you are losing calls on Wix.
Read the framework →The Build Order
Build a UK SMB site in the order an engineer lays a building: URL graph first, render contract second, content model third, components fourth, visuals last. The order is non-negotiable, and the cost of getting it wrong is roughly six weeks of rework per redesign.
Read the framework →The Six-Channel IMC Stack
Every UK SMB needs all six of these channels somewhere in the mix. Paid search is not on the list; it is a short-term insertion into channels 1 and 5, never a substitute for either.
Read the framework →The No-Show Maths
The simple sum every barbershop booking decision should be run through: an empty chair is pure lost margin, you cannot win the time back, and the single biggest lever against no-shows is a card on file.
Read the framework →The Local Visibility Stack
The five layers, worked best in order, that decide whether a UK barbershop shows up in Google Maps and local results, a fully-completed Google Business Profile, review velocity with owner responses, consistent NAP, a fast mobile website, and fresh photos and posts.
Read the framework →The Four Accessibility Failure Modes
The four points on which almost every non-compliant UK small-business site fails: keyboard and visible focus, colour contrast, missing text alternatives and labels, and broken structure. They map almost one-to-one onto the most-failed WCAG 2.2 success criteria, and a site failing any two is unlikely to clear the reasonable-adjustments bar.
Read the framework →The Five Jobs of a Barbershop Website
The five jobs every barbershop website must do, get the customer booked, be found on Google, show the work, show prices/hours/location plainly, and build trust. If a feature does not serve one of the five, it is decoration.
Read the framework →The 10-item checklist
The ten distinct operational items a real done-for-you UK website service runs every month. If a provider cannot show you the list, or tell you which items are in scope and which are extras, they are selling a build with a maintenance retainer bolted on.
Read the framework →The Four Citability Gaps
The four reasons a UK small-business page never gets cited in Google's AI Overviews: no clear machine-readable answers, thin entity and E-E-A-T signals, answers buried instead of stated up front, and stale, slow pages. Close any two and you are already a more quotable source than most local competitors.
Read the framework →The Small-Business Website Checklist
The twelve-point audit checklist we run on every new client's existing site, covering Core Web Vitals, mobile-first build, hero clarity, one call to action, click-to-call, address markup, per-service pages, schema, hours and area, HTTPS and real testimonials, GDPR-friendly hosting, and Google Business Profile. If a site fails any three, it is leaking customers rather than winning them.
Read the framework →The Three-Year Cost Curve
Every realistic website-build option has five cost lines that compound differently over 36 months. Lines four and five, your time and lost customers, are the dominant ones for most UK small businesses and the ones every other pricing page skips.
Read the framework →The Seven Signals
Seven signals, run in order against a shortlist, that separate a real UK website maintenance subscription from a payment plan with a service wrapper. Any single walk is enough; pass all seven and you have an operationally serious managed website service.
Read the framework →The Visibility Ladder
Four stages of website investment, matched not to page count but to how much visibility and growth work you want done for you: exist properly, convert visitors, grow, and dominate your local market. The infrastructure and the accountable point of contact stay the same at every stage.
Read the framework →Shoot once, cut into many
A simple weekly content workflow for a busy owner: batch one short session a week, then turn the same photos and clips into many graphics and videos rather than making something fresh every day.
Read the framework →The Rent or Own Test
A three-question test for any online channel a business depends on: who controls the reach, who holds the customer and the data, and who can switch it off. If the answer is the platform, you are renting. Rented channels are worth using, but every rented channel should point at one you own.
Read the framework →The Four Jobs
The four jobs, in order, that make an AI citation likely, plus a fifth that tells you whether the first four are working. They are the same fundamentals that make a page good for a human searcher.
Read the framework →The five factors that actually decide the timeline
Five factors decide how long a website takes to build, and only one of them is the actual building: scope, content readiness, integrations, revisions, and the client bottleneck.
Read the framework →The 3-2-1 Backup Rule
Keep three copies of anything you cannot lose, on two different types of storage, with one copy held off-site, then prove it works with an annual restore test. The off-site copy is what survives theft, fire and ransomware; the restore test is what turns a hope into a backup.
Read the framework →The Six Honest Signs You Need a Redesign
The six signs a UK small business genuinely needs a full redesign rather than a cheaper refresh or maintenance. The rule that matters more than any single sign is to count how many are true: one is almost always a fix, three or more at once means the foundations have failed.
Read the framework →The Lockdown Order
A five-step, order-of-impact sequence for securing a UK small business: a password manager first, two-factor authentication on every account that touches money, encrypted email for sensitive correspondence, a VPN on networks you do not control, and encrypted storage for client files.
Read the framework →The Four Places Leads Leak
More leads is rarely a traffic problem; it is a leak problem. Leads escape in four places, and a proper lead-generation system closes each one in turn.
Read the framework →The Sovereignty-by-Design Test
A five-part test for whether a UK small business's data posture is genuinely EU-sovereign rather than accidentally exposed to US jurisdiction: providers whose corporate home is in the EEA or UK, region pinning made explicit in configuration, no US-resident software on the critical path for identifying personal data, a written and disclosed sub-processor list, and a Data Processing Agreement with each supplier plus notice before the mix changes.
Read the framework →The Profile Flywheel
The four-stage cycle that makes a Google Business Profile compound: Complete (every field filled, correct primary category), Active (fresh photos, posts and answered questions), Trusted (a steady rhythm of honest reviews with replies), and Measured (the profile's own performance data deciding what you do more of). Each stage feeds the next; a profile that stops at Complete stalls.
Read the framework →The Seven Conversion Levers
The seven levers that decide whether a UK small-business website turns visitors into enquiries: above-the-fold clarity, one clear next step, trust signals, form friction, speed-to-lead, mobile call-first design, and honest measurement. Work them in order; the early levers are cheap and the late ones are wasted without them.
Read the framework →The Proof-of-Work Loop
A repeatable habit for tradespeople: every finished job produces three marketing assets, a photo of the work, a review request while the customer is happiest, and a location signal for the area it was done in. Run the loop on every job and your Google presence compounds without a marketing budget.
Read the framework →There is more in the open on The Workshop, our plain-English writing on getting found, getting booked and getting paid, including the UK/EU-based stack we build on, why we run a monthly subscription, and why a website is the wrong unit of design.
Questions, answered
The things people ask about the company.
Who exactly are UK Web Marketing?
We are a modern web studio operated by TicketWave HQ Ltd, a registered UK company you can verify on Companies House, based in Pudsey, Leeds. We design, build, host and run the whole online presence for UK businesses of every size, on one monthly bill. You are dealing with a real business, not a freelancer with a Gmail address, and you have one accountable point of contact throughout.
Do you build sites by hand or with AI?
We are a modern studio using AI-leveraged, human-directed workflows. Modern tooling handles the repetitive, fiddly parts of a build faster, which is why delivery is quick and the result is tidy and consistent. The decisions that matter stay with us: how the site is put together, how bookings and payments flow, security, and the words that sell your business. You get a person accountable for the work, start to finish.
How is this different from a traditional agency?
There is no large up-front build cost, no discovery-phase upcharge and no rotating account managers. You get senior technical leadership and one accountable point of contact without the overhead of a full agency, and everything after launch is run for you rather than handed back as your problem. We set the full comparison out on our traditional-agency page.
Is it just one person?
No. UK Web Marketing is founder-led by Jordan Gilbert, who has been building for the web for over 20 years, and it is a real, registered company with a small bench of trusted UK specialists who step in on the bigger builds where it raises the standard. You always have one accountable point of contact, and the people who build your site are the ones who look after it.
Where is my site and data hosted?
On EU and UK infrastructure, deliberately. We are privacy-first: cookieless analytics, no tracking pixels, and your data is never sold. Keeping your site and your customers' details on EU and UK providers is a real GDPR-friendly differentiator, and one we can show you in the stack rather than just claim. The full provider list is on our sub-processors page.
Do I own my site, and is there a contract?
Yes, you own it, and no, there is no lock-in. Your domain is registered in your name and your code is yours. You can cancel any time and walk away with everything, with no exit fee. Within the first 14 days you also have a full cancellation right under the Consumer Contracts Regulations 2013.
What does it cost?
The Site Score audit is free. The £300 Marketing and Automation Deep-Dive gives you a consultation, a detailed written audit and a fixed quote, and that £300 is credited in full against any build. Website management then starts from £49/month, quoted to your brief, and services may vary. There are no fixed packages to squeeze into and no surprise add-ons.
Ready when you are
Find out exactly what your business needs.
Start with a free audit and we will tell you straight what we would build, no jargon and no pressure. Or read about the person behind the company at Jordan.
Operated by TicketWave HQ Ltd, company no. 17143167, registered in Pudsey, Leeds. Verify on Companies House →