Trades and construction website design
Trade websites that win the first call.
When a boiler packs in or a roof starts leaking, the customer grabs their phone and rings the first trade who looks qualified and covers their street. We build fast, mobile-first sites for builders, electricians, plumbers and roofers that put your accreditations up front, make your coverage area obvious, and keep your number one tap away on every scroll. You own the site, the enquiries and the customer list, not a directory that sells the same lead to five of your rivals. It starts with a free audit, then a fair quote.
- Click-to-call on every scroll
- Gas Safe, NICEIC and CHAS up front
- Your coverage area, spelled out
- Found on "emergency plumber near me"
- Photos of jobs you actually did
- Your enquiries, not a shared lead
In plain English
A trade website has one job when something has gone wrong in someone's home: turn a worried person holding their phone into a booked call-out. That means showing up on Google when they search, proving in a glance that you are qualified and insured, making it clear you cover their postcode, and putting a tappable phone number where their thumb already is. Everything else is decoration. We build the site that does the one job, put your accreditations and your real work front and centre, sort your Google Business Profile so you appear on "electrician near me", and run the whole thing for you. You do not manage a dashboard. You do the work, and the phone rings with jobs in your patch.
The problem
What actually costs a trade jobs.
None of this is about a prettier website. It is about the everyday leaks that a good setup quietly plugs, the call that went to the next trade in the list, the customer who could not tell if you covered them, the job that went to someone with a badge on their page and not on yours.
Missed calls are lost jobs
You are up a ladder or under a sink, so the call rings out and the customer rings the next trade down the list. In an emergency they do not leave a voicemail and wait. A site that captures the enquiry, or makes calling and messaging effortless, stops the job walking straight to a rival.
Coverage-area guesswork
A customer in the next town cannot tell if you travel to them, so they do not risk the call. Meanwhile you field calls from thirty miles away that are never worth the diesel. Vague coverage costs you the near jobs and wastes your time on the far ones.
No visible proof you are qualified
Gas Safe, NICEIC, CHAS, Part P, public liability cover. If a customer cannot see the badge that matters for the work, they assume the worst and ring someone who shows it. Trust that is real but invisible wins you nothing.
Losing "emergency plumber near me"
Most urgent jobs are decided from the Google listing before anyone clicks a website. If your Business Profile is thin, your hours are wrong, or your site is slow to load on a phone, the trade two streets over with a fuller listing gets the call-out instead of you, on a search you should have won.
Nothing to show for the work
A stock photo of a spanner proves nothing. Without real photos of your finished jobs, the rewires, the rooflines, the kitchens, the boiler swaps, a customer has no way to judge your standard, and price becomes the only thing they can compare you on. You end up in a race to the bottom against a cowboy.
Renting leads from a directory
List on a lead-selling directory and it charges you per lead, sells the same enquiry to several trades, and owns the customer's details. You pay to race four other people to the phone, win maybe one in five, then pay again next time. You are renting access to your own market, and the directory ranks above your own name on Google.
What we build
The trade site, built to win the call.
Every piece earns its place by turning one more worried search into a booked job in your patch. Nothing is decoration, and nothing slows the site down on a phone with one bar of signal.
Click-to-call on every scroll
A tappable phone number fixed to the screen and repeated down every page, so a customer in a hurry dials you in one tap. No contact form to fill in with wet hands, no "message us and wait". The call is always one thumb away.
Accreditations up front
Gas Safe, NICEIC, CHAS, Part P, your insurance and guarantees, shown high on the page where they do the persuading. The badge that matters for the job is the difference between a customer who rings you and one who clicks next.
Your coverage area, spelled out
The towns, postcodes and radius you actually serve, drawn clearly, so a customer knows at a glance whether you cover them. The near jobs know to call, and the far ones know to look elsewhere, which saves everyone a wasted phone call.
Found when the job is urgent
Your Google Business Profile claimed and optimised, the right primary category, consistent name, address and phone, and a fast site, so you show up in the Map Pack when someone searches "emergency electrician near me" late on a Tuesday.
Photos of jobs you actually did
Fast-loading galleries of your finished work, the rewires, the boiler swaps, the roofs, the extensions, laid out to prove the standard you hold to. Your jobs, not stock images of tools, which is exactly what a customer wants to see before they trust their home to you.
Enquiries that reach you, not a middleman
A simple quote request and callback form that lands straight in your inbox, with a photo of the problem attached and the customer's details staying entirely yours. No per-lead fee, no directory selling the same job to four other trades, no marketing your customer to a rival next week.
Reviews on autopilot
An automatic review request after a finished job, sent when the customer is most pleased, with your best reviews shown on the site and replied to on Google. Word of mouth is how trades win work, and this puts it to work for you steadily instead of never.
Coverage and credentials, at a glance
Your patch and your badges, made obvious.
This is what a customer needs to see before they ring: that you cover their street, and that you hold the qualification the job calls for. The site puts both above the fold, so the decision to call is an easy one.
A code-drawn service-area map with your radius and postcodes, beside the accreditations that win the work. Both sit high on the page, so a customer in your patch calls you and a customer out of range does not waste your time.
A real company, not a Gmail
Built and run by one accountable person.
- 17143167 Companies House registered (TicketWave HQ Ltd)
- Bespoke Live UK small-business sites, trades among them
- 20+ Years building for the web
- One bill No lock-in, one accountable point of contact
A week with it running
What actually changes, Monday to Monday.
No invented numbers, just the everyday moments a good setup quietly handles while you get on with the job in front of you.
- Mon
A customer with no hot water searches "emergency plumber near me" at 7am, lands on your listing, sees you cover their postcode and hold your Gas Safe registration, and taps the number. You are already booked for the morning, so you ring back at nine and slot them in for the afternoon. The job did not walk.
- Tue
Someone two towns over calls to ask if you travel that far. Your coverage map already answered it before they rang, so most of these questions stop. The ones who do call are inside your radius and worth the trip. Fewer wasted enquiries, more real ones.
- Wed
A homeowner comparing three electricians for a rewire finds your site, sees the NICEIC badge and registration number high on the page and a gallery of finished consumer-unit and rewire jobs, and rings you over the two who show neither. The proof did the selling before anyone picked up the phone.
- Thu
A quote request lands in your inbox overnight with the customer's full name, postcode and a photo of the leaking flat roof attached, so you can price it roughly and plan the visit before you even call back. It came straight to you, not through a directory that sold the same job to four other roofers at the same time.
- Fri
A first-time customer finds you on the Map Pack, reads a handful of fresh reviews you replied to, sees you are close and clearly insured, and books a boiler service. Your Google listing did the work before they ever clicked the site.
- Mon
After a week of jobs, a couple of review requests go out to the customers who were happiest. Two leave five stars, so next week's searchers see an even stronger listing. Slowly, the trade that shows up first is you.
The difference
Three ways to get a trade found online.
The enquiry still happens somewhere. The question is who owns the customer afterwards, what it costs you every month, and whether the same job is being sold to four of your rivals at the same time.
Do it yourself
A cheap website builder
- What you get
- A template and a login
- The enquiry
- A form you wire up yourself
- Accreditations
- Only if you lay them out right
- Coverage area
- Yours to draw and keep current
- Google and local SEO
- Your job, on a Sunday night
- Who keeps it running
- You, forever
You rent the lead
A directory like Checkatrade or MyBuilder
- What you get
- A profile on their platform
- The enquiry
- Sold to you, often per lead
- Accreditations
- Shown their way, beside rivals
- Coverage area
- Set inside their system
- Google and local SEO
- Their brand ranks, not yours
- The catch
- The same job is sold to several trades, and they own the customer
You own your leads
UK Web Marketing
- What you get
- Your own site, expertly built
- The enquiry
- Straight to you, on your brand
- Accreditations
- Up front, where they persuade
- Coverage area
- Drawn clearly, changed in a day
- Google and local SEO
- Sorted and run as part of the plan
- The deal
- One bill, a fair fee, no lock-in, no cut of your leads
Free, no strings
Grab the Trades Website Checklist.
The twenty-point checklist we run when we take on a UK trade: the accreditations that actually win the call, the coverage-area work, click-to-call with photo attachments, the Google Business Profile for "near me" searches, and the fast mobile site that gets you the job. It is opinionated, and it is free.
Plug-in tools, same builder
Quote requests and callbacks that land on your own site, not a directory.
Your UK Web Marketing build covers the website. Quote forms, callback requests and reminder texts run on a module from TicketWave HQ, the same company that builds your site, for a fair fee, all on one bill. The enquiries and the customer details live on your own site, under your own brand, so you own the customer, not Checkatrade or MyBuilder. There is no separate app to run and no separate login to remember.
Nothing to lose
Low risk, all the way through.
- Free audit, no cost, no sign-up
- £300 deep-dive credited against the build
- No lock-in, cancel any time
- You own your code, your site and your customer list
- 01
Free audit
An automated score of your current site in about a minute. No cost, no sign-up, no obligation.
Run a free audit - 02
£300 deep-dive
A consultation, a written audit of your whole setup and a fixed quote. The £300 is credited against your build.
Get the deep-dive - 03
Quoted build and management
Your trade site built and managed for you, from £49/month, quoted to your business, one bill, no lock-in.
Talk it through
Local, and easy to reach
A real person on the end of the phone.
UK Web Marketing is operated by TicketWave HQ Ltd, a registered UK company you can verify on Companies House. You do not deal with a call centre or a ticket queue. The people who build your site are the people who run it for you, with one accountable point of contact. If you would rather talk it through than fill in a form, ring the number below and talk to the people who do the work.
Related reading
The playbooks that win trade work, in full.
Plain guides for UK trades, written from real setups, not copied off a blog.
- Guide
Why your website is costing you work
The quiet leaks that send jobs to the next trade in the list, the missed call, the invisible coverage area, the badge nobody can see, and how a proper setup plugs them.
- Guide
Getting found on Google when someone needs you now
How urgent local searches like "emergency plumber near me" get decided from the Google listing, and the Business Profile work that puts your trade in the Map Pack.
- Guide
How to get more leads for your trade in 2026
Where trade enquiries actually come from, why a directory lead is not the same as your own, and how to turn a phone-in-hand search into a booked call-out.
FAQ
Trade websites, answered.
How much does a trade website cost?
There are no published package prices, because a one-van plumber and a construction firm need a different mix. It starts with a free audit so you see where you stand at no cost. If you want the full picture, the £300 deep-dive gives you a consultation, a written audit and a fixed quote, and the £300 is credited against your build. The build itself is quoted to your brief, then website management runs from £49 a month, quoted to your business, and services may vary. One bill, no lock-in, cancel any time.
I am a builder. What does my website actually need?
For a builder the site has to prove standard and scope before anything else. That means a clear list of the work you take on, extensions, loft conversions, groundworks, renovations, a gallery of finished jobs that shows the quality, your Building Control approval and public liability cover shown plainly, and your coverage area drawn so a customer knows you reach them. Then a click-to-call number on every scroll and a simple quote form, so an interested homeowner can reach you in one tap rather than emailing three firms and waiting.
I am an electrician. How do you show my qualifications?
NICEIC or NAPIT registration and Part P competence are the badges that decide a lot of electrical jobs, so they go high on the page, not buried in an about section. We lay out your registration, your insurance and the kinds of work you are certified for, beside real photos of consumer units, rewires and installs you have finished. A homeowner comparing three electricians almost always rings the one whose credentials and work they can actually see.
I am a plumber and a lot of my work is emergencies. Can the site handle that?
Yes, and for emergency work the phone number is the whole game. We fix a tappable call button to the screen so a customer with a burst pipe dials you in one tap, with no form to fill in and no waiting. Your Gas Safe registration sits up front for boiler and gas work, your coverage area is clear so you only get calls worth the trip, and your Google Business Profile is set up to appear for "emergency plumber near me". The site is built to load fast on a phone with one bar of signal, because that is exactly when these searches happen.
I am a roofer. Most people are nervous about who they let on the roof. How does the site help?
Roofing is sold on trust and proof, so the site leads with both. A gallery of finished roofs, re-tiling, flat roofs, leadwork, chimney and guttering jobs, shows the standard at a glance. Your insurance, any guarantees you offer, and memberships like CHAS or a competent-roofer scheme go up front. And a quote form that lets a customer attach a photo of the problem means you can price roughly before you climb a single ladder, which saves you both a wasted visit.
What matters more, the website or my Google listing?
For a trade, the free Google Business Profile usually sends more urgent enquiries than the website itself. Most people searching "emergency electrician near me" decide from the listing, the stars, the photos, the hours and how close you are, before they ever click through. So the two work together: we sort your Business Profile and the local SEO basics, and we build a fast site that turns the click into a call. Neither wins on its own, and most trades have the listing half-set-up and the site working against them.
Should I keep paying Checkatrade or MyBuilder as well?
That is your call, and plenty of trades run both for a while. The honest difference is this: on a directory you pay per lead, the same job is sold to several trades, and the customer belongs to the platform, so you buy the same person again next time. On your own site the enquiry, the customer and the review are entirely yours, with no per-lead charge. A common path is to keep a directory for early discovery, then move repeat customers and word-of-mouth referrals onto your own site where there is no cut and no rival being marketed to your people.
I run a small construction firm with a few trades under one name. Does this still fit?
Yes, and the site is built to carry that. We lay out each service line clearly, the groundworks, the extensions, the electrical, the plumbing, with the accreditation that governs each one shown against it, so a customer sees you are covered for the specific job they have. Your coverage area, your finished-project gallery and your insurance sit up front, and the enquiry form can route to the right person. A one-van sole trader and a firm with a small team need a different mix, which is exactly what the free audit and the deep-dive are for.
How do you make my coverage area clear?
We draw it. Your site shows the towns and postcodes you serve and the radius you travel, as a clear list and a simple map, high enough on the page that a customer sees it before they decide to call. That does two things: a homeowner in your patch calls with confidence, and someone thirty miles out knows to look elsewhere, so you stop fielding enquiries that were never worth the diesel.
How do you get me found for "electrician near me" and "emergency plumber near me"?
Google ranks local results on relevance, distance and prominence. We work all three: your Business Profile fully completed with the right primary category, consistent name, address and phone everywhere, steady reviews you reply to, fresh photos of real jobs, and a fast mobile site with a proper location and coverage page. For urgent trade searches a nearby, well-listed trade usually beats a bigger name further away, so getting the local basics right is where the wins are.
Do you take a cut of my leads or my customer list?
No. Quote requests and callbacks run on your own site and brand, and the customer list stays entirely yours. The forms and reminder texts run on a TicketWave HQ module, the same company that builds your site, which charges a fair fee on the same one bill. Unlike a lead-selling directory, there is no per-lead charge, the same enquiry is never sold to four other trades, and nobody markets a rival to your customers.
Can I show the accreditations as real badges without using stock logos?
Yes. The badges are laid out cleanly as part of the site, Gas Safe, NICEIC, CHAS, Part P, competent-person schemes, your insurance and any guarantees, shown where a customer looks first. We use them within the terms each scheme sets for its members, so you display real, current registrations rather than decorative stock logos that prove nothing.
How quickly can my trade site go live?
Most sites are live within a week or two of the brief being agreed. Builds with quote forms, coverage maps and reminder texts take a little longer to wire up, but you will see a private preview early and it goes live the moment you are happy with it. You do not wait months while a job board keeps taking your money.
What if I want to cancel?
Cancel any time, one click. There is no lock-in. The running plan ends at the end of the month you have already paid for. You own your code and your domain is registered in your name, so you walk away with everything, including your customer list and enquiries.
Ready when you are
Let us win you the first call.
Start with a free audit of your current site, then a quote built for your trade. Click-to-call on every scroll, your accreditations up front, your coverage area spelled out, real photos of your work, and the Google work that puts you on the map for "near me" searches, built and managed for you from £49 a month, quoted to your business, one bill, no lock-in. Want the full plan first? The £300 deep-dive gives you a written audit and a fixed quote, credited against any build.
Or ring us on 0113 460 2103.